News
E-Pages in Poland24/09-2009
The recently announced partnership with IBroszura in Poland has lead to quick market entry.

The first barrier to entry is language
Henrik Blicher has had many interesting experiences selling the e-Pages solution in Poland. According to Mr. Blicher, although proficient in English, the Polish are more comfortable with a localized solution in their own language; "Before we were able to launch, we had to conduct a complete translation of the back-end and localize the text recognition tool[s]". Combining three (3) full-time employees and a fully localized Visiolink e-Pages solution, Ibroszura is now prepared to commence sales activities.
Ibroszura has received good response on the E-Pages product in Poland, where it is regarded as exclusive and graphically appealing. Their experiences so far have proven that a great majority of publishers see value in electronic vs. print brochures. The Polish media houses are quickly realizing this value, based on the opportunity to eliminate nearly all print and distribution costs. With it's 40 Million residents, Poland is a vast market - and reaching the entire audience can be an expensive venture.
Henrik Blicher is pleased to sell E-Pages in Poland - "It is a great feeling to present a product where the user has full control of the production from A-Z". He adds "It is, however, a pioneering work from start to finish, both, because it is new, and, it requires a whole new train of thought". Mr. Blicher adds that, for some companies it takes awhile to fully realize the many opportunities and advantages made possible by E-Pages. He is, however, optimistic and certain that the few newcomers to this technology will become 'regulars'.
Link Ibrozura Site: Ibroszura






